Important Notes

Corporate Office

Sistema Shyam TeleServices Limited

Address : MTS tower, 334, Udyog Vihar, Phase -IV, Gurgaon-122001 Haryana

Phone Number : +91 124 4812500

Registered Office

Sistema Shyam TeleServices Limited

Address : MTS tower, 3, Amrapali Circle, Vaishali Nagar Jaipur-302021 Rajasthan

Email Address

[email protected]

MTS Brand

MTS is the global telecom brand of Mobile TeleSystems (MTS) OJSC (NYSE : MBT) of Russia. In December 2008, Sistema Shyam TeleServices Ltd, a venture, involving equity participation by Sistema {LSE: SSA} of Russia, the Russian Federation and the Shyam Group of India, brought the MTS brand into India under a brand license agreement with Mobile TeleSystems (MTS) OJSC. This extended the brand of MTS beyond the CIS countries.

As part of the 2012 Millward Brown report on Most Valuable Global Brands MTS is ranked 85th with a brand value of $9.5 billion. In 2008, MTS became the first and only Russian brand to enter BRANDZ™ Top 100 Most Powerful Brands, a ranking published by the Financial Times and Millward Brown.

Brand MTS was launched in 2006 in Russia and got built based on its reputation as the leading telecommunication group offering world class telecom services in Russia, Eastern Europe and Central Asia.

In India, brand MTS offers voice & data services to over 16 million wireless subscribers and operates across all 22 telecom circles of India.

MTS launched the high-speed mobile broadband service, MBlaze, in November 2009 and has seen tremendous market acceptance with over 1.7 million satisfied mobile broadband customers. The high speed mobile broadband service has been made available in 420 towns (Including all Metros) across the country. In April 2010, MTS is also credited to have launched its LIVE TV and Video on demand service, aptly called MTS TV for all MBlaze customers

About SSTL

Sistema Shyam TeleServices Ltd. (SSTL) is a venture, involving equity participation by Sistema Joint Stock Financial Corporation of Russia (“SISTEMA JSFC”), the Russian Federation and the Shyam Group of India. Sistema JSFC is the majority shareholder in the Company. Approximately 2.5% equity stake is held by public. Headquartered in Gurgaon, the Company has invested over USD 3.6 billion in expanding its telecom network across the country.

The company launched brand MTS in India in 2009 and recently celebrated its 7th anniversary in the country. With a strong focus on its “Data Centric; Voice Enabled” strategy, SSTL became one of the top three data service providers in the country. The Company provides telecom services under the brand MTS to close to 10 million wireless subscribers including more than 1.95 million High Speed Mobile Broadband customers in over 1250 towns across the country. MTS is well recognized in India and worldwide for its commitment to high quality and innovative telecom solutions. In India, brand MTS has also been recognized as amongst the top 50 service brands in the country in an AC Nielsen- Economic Times survey.

SSTL is credited for introducing a number of innovations in the Indian telecom industry. The Company is the pioneer of Half Paisa Per Second Calling in the country. SSTL is also the first telecom operator in the country to launch prepaid High Speed Mobile Broadband. The company has taken mobile broadband to another level with the launch of High Speed Data (HSD) services on National Highways. Taking lead in deployment of Wi-Fi hotspots in public places, SSTL rolled out Wi-Fi services to travelers in Rapid Metro trains in Gurgaon. Additionally, SSTL in partnership with Indian Railways rolled out Wi-Fi hotspots in six Railway Stations i.e.– Ahmedabad, Agra, Varanasi, Mumbai CST, Howrah and Secunderabad. In 2015, SSTL also powered Wi-Fi roll out in Bhadra, Rajasthan, thereby making it the FIRST town In India to have ubiquitous Wi-Fi coverage.

In 2013, SSTL announced the launch of its “3GPLUS” telecom network based on state-of-the-art Evolution-Data Optimized (EV-DO) Rev. B Phase II technology. This made SSTL the FIRST telecom operator in India to provide ubiquitous 3GPLUS network coverage across all its 9 circles of operations i.e. Delhi, Rajasthan, Gujarat, Kerala, Karnataka, Tamil Nadu, Kolkata, Uttar Pradesh (West) and West Bengal. Incidentally, MTS India is also credited to be the FIRST telecom operator in the world to have launched the Rev. B Phase II version of the EV-DO network in Jaipur, Rajasthan in September, 2011.

Beyond business, SSTL has partnered with Responsenet for the India Unite to End Polio Now (IUEPN) campaign organized to create awareness for Polio eradication amongst the masses. The IUEPN campaign is an initiative implemented by Responsenet, in partnership with the Polio Eradication Programme in India, a collaborative effort between the Ministry of Health and Family Welfare (MOHFW), United Nations Children’s Fund (UNICEF), World Health Organization (WHO), National Polio Surveillance Project (NPSP), Rotary International, and the U.S. Centre for Disease Control (CDC).

The IUEPN campaign leverages private sector resources to enhance polio knowledge and vaccination throughout India, specifically targeting nomad and mobile populations. IUEPN achieves this by expanding the polio communication reach to high-risk groups and reinvigorating the polio messaging campaign to the masses with innovative communication mediums such as interactive booths, SMS & voice messaging, local folk theatre along with other locally driven messaging options, posters and wall paintings. As part of the initiative, SSTL has actively participated in awareness drives in several Indian states including Delhi, Haryana, Uttar Pradesh and West Bengal - reminding people about the need to get their children vaccinated against Polio. For each awareness drive, SSTL has been creating awareness by sending out SMSs to its customers across locations where the drives are conducted. In addition, the Company also provided assistance in arranging publicity material and setting up of Polio booths for administration of Polio drops.

SSTL has also partnered with Smile Foundation, a national level development organization reaching out to more than 2 Lakh underprivileged children through various education and health care projects across 22 states of India. Under the partnership SSTL is providing Mobile Broadband support to enhance learning capabilities of underprivileged children studying at 23 Mission Education Centers run by Smile Foundation. This unique project was rolled out in 2012 and has so far impacted more than 16,800 children studying at these centers.

Embracing the national goal of ‘Skill India’, SSTL, in 2016, provided best-in-class training to over 1500 Students in 24 reputed Industrial Training Institutes (ITIs). As part of the initiative, the Company reached out and engaged with 24 prestigious technical Institutes. The team designed special training courses which were modular in nature and in sync with the skilled manpower requirements of the telecom industry. The plan was to ensure that graduating students are “First-day, first-hour job ready“. The entire initiative was rolled out in technical institutes spread across all of SSTL’s 9 circles, i.e. Delhi, UP West, Rajasthan, Gujarat, Karnataka, Kerala, Tamil Nadu, Kolkata & ROWB.

History

MTS was established in October 1993 by Moscow City Telephone Network (MGTS), T-Mobile Deutschland GmbH (T-Mobile), an affiliate of Deutsche Telekom AG, Siemens AG (Siemens) and several other shareholders. In late 1996, Sistema JSFC acquired a majority stake in MTS and has remained the primary owner ever since.

MTS was the first company to launch GSM services in the Moscow region in 1994. In subsequent years, MTS has expanded rapidly in Russia largely through the acquisition of smaller independent players and became the leading national mobile operator.

MTS initiated its international expansion in 2002 through the establishment of Mobile TeleSystems LLC, a joint venture with Beltelecom, the national fixed line operator in Belarus.

In 2003, MTS continued to expand in the CIS by acquiring the leading operator UMC in Ukraine, the biggest CIS market outside of Russia.

MTS entered Central Asia in 2004 through the acquisition of the leading mobile phone operator in Uzbekistan, Uzdunrobita. In June 2005, the Company acquired Barash Communications Technologies, Inc., the number one operator in Turkmenistan.

In September 2007, MTS continued its international expansion through the acquisition of the leading mobile operator in Armenia, K-Telecom.

In December 2008, MTS started to expose its brand outside the CIS borders. MTS and Shyam Telelink Limited, JSFC Sistema's telecommunications subsidiary in India, announces the agreement to allow Shyam Telelink to use MTS brand in India. The decision to introduce the brand to India is reflective of the brand’s success in the Company’s markets of operation since its launch in May 2006. In April 2008, MTS brand was recognized as one of the BRANDZ™ Top 100 Most Powerful Brands, a ranking published by the Financial Times and Millward Brown, a leading global market research and consulting firm.

Today, Mobile TeleSystems is the largest mobile phone operator in Russia and the CIS. MTS is a multinational corporation of a new type, based in a high-growth emerging market and simultaneously entering other developing markets with a unified brand. Having been recognized internationally for corporate governance and transparency, MTS is not only a leading Russian blue-chip company, but a truly global organization.

Values

Inspiration to be a doer

Stimulating /driving others to take action, make decisions that will deliver value for all stakeholders. By fostering the right competence, confidence and the climate for all employees.

Delivering Excellence

They demonstrate the zeal and enthusiasm to develop and maximize the potential of their organization by demonstrating complete accountability. They create new benchmarks by raising the bar for self and others.

Mutuality

They believe trust and respect is the foundation of their relationships. They ensure that the fair interest of everyone who is involved with them is fulfilled by collaborating with each other.

Entrepreneurial Spirit

They constantly meet and exceed their commitments to their internal and external customers. They make sure their teams leverage their strengths, resources, processes and technology to meet the customer’s needs.

Mission

MTS Customers can actively shape up their lives anytime and anywhere with a range of Innovative telecom products and services

Vision

To empore people to pursue their purpose in a modern network world